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Ex-Yeezy COO on Adidas's Decision to Sell Stock, Donate Proceeds
The fate of Adidas' excess Yeezy stock, after splitting from Ye, aka Kanye West: rather than 'burn' it, CEO Bjørn Gulden plans to sell the sneakers and donate the proceeds to charity
adidas + YEEZY announce the YEEZY BOOST 700 Wash Orange